SERVICES

 

Marketing Management

DWS has the benefit of knowledge and expertise in effectively managing the marketing department of the business. We apply our consulting experience to our management capabilities to ensure that optimum performance is achieved. The following elements are included in our marketing management services:

  • Suite of marketing consulting services incorporating rebranding, loyalty programs and strategic marketing planning.
  • Benchmarking of the marketing budget.
  • Campaign design and execution.
  • Training of junior marketing personnel.

We are confident of improving overall venue performance within a short period of time through the application of our ability in this arena. DWS have consulted major hospitality organisations and excel in managing business marketing operations.

LATEST NEWS

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Newsletter.

Contrary to popular belief, the Baby Boomer generation have an adaptable and enthusiastic approach to new media technology. The latest Roy Morgan stats revealed some interesting changes for the Baby Boomers.

I was lucky enough to spend a few days in the USA recently with a large bunch of marketing executives for the Raving Casino Marketing Conference held at Paris, Las Vegas.

What sets your venue apart from others in the area? It’s not the machines, the carpet design or comfortable chairs you just bought – though they all contribute. It’s the experience you create for customers—how you meet their needs and entrench your venue in their personal identity.

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