| The Mackay LGA metered win performance for March 2020 was -33.2% below the recorded metered win for March 2019 with a metered win of $4.33 million (down from $6.48 million last year) |
Like to know more about your area’s performance? Contact the DWS team on (07) 3878 9355.
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I was lucky enough to spend a few days in the USA recently with a large bunch of marketing executives for the Raving Casino Marketing Conference held at Paris, Las Vegas.
What sets your venue apart from others in the area? It’s not the machines, the carpet design or comfortable chairs you just bought – though they all contribute. It’s the experience you create for customers—how you meet their needs and entrench your venue in their personal identity.
The rationalisation of ‘more bums on seats’ is touted as a great justification for spending more marketing dollars. After all, more customers equals more revenue...right?
