A loyalty program exists for many reasons, aside from the obligatory requirement for repeat business. One of the main objectives includes learning about your customers – more specifically,
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Businesses are defined by a series of key numbers that are focal to the health of the business. Top line numbers like Revenue and Costs are the outcome of the business process you implement, while the metrics behind those numbers are the ones that are the true health indicators.
The parable of the boiling frog is an apt description of many Loyalty Programs in Clubs at the moment. Over time, you cease questioning its value and accept it is doing its job, never questioning that it’s costing you money and ultimately eroding the value of your business.
It’s never just one single tactic that can bring you to the forefront of your industry, it is a combination of multiple strategies across key areas connected to your gaming floor, that work together to deliver enhanced experiences and clients that just keep coming back for more!
Have you noticed something happening in the club industry recently? There seems to be a trend forming and it is great news for the club industry!
See the latest tender notification for the authorised sale of gaming entitlements for Clubs here.
These are the top 5 areas venues should address to ensure growth and reflect our changing commercial environment and a short list of short and medium-term advancements we will see in gaming...
With certainty now obtained, small businesses will begin to transition to the new Sunday penalty rates across a range of awards, however, it is critical that you understand the rules and what you can do as this fiery issue rolls out.
The Get in the Game grants provide funding to support not-for-profit local sport and recreation organisations to create and provide access to participation opportunities for Queenslanders, encouraging people to become involved in sport and active recreation!